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Holiday where the heart is

the brief

The official tourism website for Athlone, which serves as an excellent platform for tourists to discover the abundant marvels available in the town and wider county.

An exceptionally creative website that flawlessly encapsulates the authentic essence and vibrant character of Ireland’s Hidden Heartlands. A beautifully unspoiled part of Ireland where life moves at its own pace.




Web Design

our solution

We were inspired to design an immersive experience that would inspire Irish visitors to uncover fresh attractions and activities throughout the Athlone, empowering them to maximize their holiday experiences to the fullest extent.

To address this task, we prioritized placing the visitor at the core of the encounter. Our primary objective was to gain profound insights into the factors that motivated individuals to embark on a holiday, their approach to trip planning, and ultimately how we could provide guidance to ensure they make the most of their experience while at their chosen holiday destination.